Behind the guides
Viraal team
Practical guides from Viraal on hooks, slideshows, memes, and the creative decisions behind short-form content.
These guides focus on making a clear first draft, reviewing the details, and turning a product idea into a finished post. Examples are illustrative, so you can adapt the thinking to your own product.
Questions or correctionsLearn more about Viraal and how we approach the work.
Articles by Viraal team
- Creative workflow··3 min read
How to turn inspiration into your next post
Break down a reference into its hook, visual idea, and payoff. Then rebuild it around something your product can actually do.
- Hook + Demo··3 min read
Write a hook your product demo can deliver
A practical way to connect an opening line, a reaction clip, and a product recording into one clear idea.
- Slideshows··5 min read
How to make a slideshow on TikTok, step by step
Choose Photo Mode or video, plan the slide order, build readable 9:16 images, and upload them to TikTok without losing the story.
- Memes··3 min read
Make a meme about a real customer moment
Find a recognizable situation, match it to the visual, and keep the caption focused on a single joke.
- Wall of text··3 min read
Make wall-of-text videos easy to read
Turn one observation into a complete on-screen thought, with a background and layout that give the words room.